Why do we love zombie movies? An examination of the grotesque images of a mass culture product, as compared to postmodern consummerist culture

Authors

  • Rodrigo Montandon Born PPGAV - Universidade do Estado de Santa Catarina

DOI:

https://doi.org/10.5965/2175234607142015064

Keywords:

film analysis, post-modern culture, capitalist culture, consumerism, zombies movie

Abstract

This article seeks to analyze com- mercial horror movies, specifically those themed on zombies and the undead, proposing approximations between the images produced by filmmakers and art- ists and the consumer culture produced under capitalism. If the filmmaker, as proposed by Jameson (1995), is not iso- lated from its social and political con- text, could these films be understood as possible images of what Lukács (1920) understands as the bankruptcy of cap- italist social organization? In a culture where death, exhaustion of resources, chaos and decay of organizations are recurring situations, how could these commonplace themed films be reinter- preted as image of capitalism itself?

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Author Biography

Rodrigo Montandon Born, PPGAV - Universidade do Estado de Santa Catarina

Mestre e licenciado em Artes Visuais pela Universidade do Estado de Santa Catarina - UDESC

References

GONZALO, Jorge Fernández. Filosofía zombi. Editorial Anagrama: Barcelona, 2011 JAMESON, Fredric. As marcas do visível. Rio de Janeiro: Grall, 1995.

KAYSER, Wolfgang. O Grotesco. São Paulo: Perspectiva, 2003

KURLE, Adriano. Indústria Cultural: Quando a arte encontra a mercadoria. Intuitio: Porto Alegre, n1, vol 6. p. 103-122, 2013.

LAPLATINE. François. Aprender Antropologia. Ed. Brasiliense, SP, 1989.

LUKÁCS, György. Velha e Nova Cultura. 1920. Publicado originalmente em 1920 na revista Kommunismus, nº 43. José Braz. Disponível em: <http://www.marxists.org/ portugues/lukacs/1920/mes/cultura.htm>. Acesso em: 20 jan. 2015.

MÉSZÁROS, ISTVÁN. A Teoria da Alienação em Marx, São Paulo, Boitempo, 2006.

ZIZEK, Slavoj. Primeiro como tragédia, depois como farsa. Boitempo: São Paulo, 2011.

Published

2015-12-18

How to Cite

BORN, Rodrigo Montandon. Why do we love zombie movies? An examination of the grotesque images of a mass culture product, as compared to postmodern consummerist culture. Palíndromo, Florianópolis, v. 7, n. 14, p. 064–080, 2015. DOI: 10.5965/2175234607142015064. Disponível em: https://periodicos.udesc.br/index.php/palindromo/article/view/6848. Acesso em: 19 may. 2024.

Issue

Section

Artigos Seção aberta